Call for Papers
EMAC & GAMMA Joint Symposium 2017
Bridging Asia and Europe in Marketing Research
May 23rd–26th, 2017
Groningen, Netherlands
Theme: Bridging Asia and Europe in Marketing Research
Co-Hosts: European Marketing Academy
Global Alliance of Marketing and Management AssociationsOrganizer: Korean Scholars of Marketing Science
Partners: Center for Sustainable Culture & Service, Yonsei University
Korean Economy & Management Development Institute Sang-Hoon Kim (Seoul National University), profkim@snu.ac.krSubmission Deadline: December 2nd, 2016
Submission to:
- Authors from European Countries:
Professor Udo Wagner (University of Vienna)
udo.wagner@univie.ac.at
- Authors from countries except Europe:
Professor Sang Hoon Kim (Seoul National University)
ksmscentraloffice@gmail.comTopics: Marketing Research, Consumer Behavior, Global Marketing, Strategic Marketing, Marketing Management, New Media Marketing, Marketing Communication, etc
Submission Guidelines /Registration:
Special Issue: Accepted papers will be published in the 2017 EMAC Annual Conference Proceedings after double blind review process. All accepted papers will be considered as candidates for a special issue of Journal of Global Scholars of Marketing Science and Journal of Global Fashion Marketing on ¡®Bridging Asia and Europe in Marketing Research¡¯..