Journal of Global Scholars of Marketing Science: Bridging Asia and the World (JGSMS) Special issue on Algorithms: Constructing/Testing Theory in Marketing and Strategic Management via Computing with Words and fsQCA Extended Submission Deadline (Extended Abstract): January 31, 2018 Guest Editors: Arch G. Woodside (Curtin University) Purpose: The Guest editors encourage the contributors to forward their papers that reflect the current ethos and concerns in the sphere of ¡®Algorithms: Constructing/Testing Theory in Marketing and Strategic Management via Computing with Words and fsQCA¡¯. The submissions should explore the changing dimensions but not limited to the following themes: • To calibrate (convert) values in variables into membership scores • To test a priori model propositions for accuracy and coverage using fsQCA • To analyze (create and test) for alternative models that achieve high accuracy in predicting outcomes • To create visuals of theoretical models using Venn diagrams • To use the free software for algorithm model building and testing (available at fsQCA.com) • To test for the predictive validity of your highly accurate models on additional sets of data—you can generalize sample findings to populations in case study research not only generalizing to theory • To replace NHST with SPOT and to use consistency indexes rather than reporting p < .05 and p < .01 significance levels • To use complexity theory tenets as the foundational propositions in your theory Submission Procedure: - Authors should submit their extended abstracts to the Chair of track ¡°Algorithms: Constructing/Testing Theory in Marketing and Strategic Management via Computing with Words and fsQCA¡± in the 2018 Global Marketing Conference at Tokyo to be qualified for this JGSMS Special Issue. - Submission Guidelines for the extended abstract to 2018 GMC at Tokyo are located at: http://gammaconference.org/2018/ - Track Chair: Arch G. Woodside, Professor of Marketing, Curtin University, Perth, Australia. arch.woodside@curtin.edu.au. - Based upon invitation by the guest editor of this JGSMS special issue, authors should submit their full papers to the Guest Editor of this JGSMS Special Issue on "Algorithms: Constructing/Testing Theory in Marketing and Strategic Management via Computing with Words and fsQCA¡± through the ¡®ScholarOne Manuscript¡¯ portal for the JGSMS (https://mc.manuscriptcentral.com/rgam). -Submissions will undergo a double blind, peer review process. Manuscripts must follow submission guidelines of the JGSMS. (http://www.tandfonline.com/action/authorSubmission?journalCode=rgam20&page=instructions#.Vl8Fh9IrJdg). Preference given to submissions that is: Accepted by the chair of ¡°Algorithms: Constructing/Testing Theory in Marketing and Strategic Management via Computing with Words and fsQCA¡± track Registered for the 2018 GMC at Tokyo9 Presented in the 2018 GMC at Tokyo
JGSMS Homepage: - http://www.tandfonline.com/toc/rgam20/current |