Writer kams Homepage http://
Email Date 2017-10-12 08:47:43
Title 2017 JGSMS Best Paper Award

2017 JGSMS Best Paper Award

 

Professor Arch G. Woodside (Curtin University) announces following papers published in Journal of Global Scholars of Marketing Science for ¡®2017 JGSMS Best Paper Award¡¯. Award ceremony will be held at Dongguk University, Seoul, Republic of Korea on Nov. 11, 2017.

 

I. Premier Award

The reverse model of repositioning: A case study of the Howard Johnson hotel chain in China (2017). Journal of Global Scholars of Marketing Science, Vol. 27 Issue 4, 227-242

Authors:

Lianping Ren (Institute for Tourism Studies, Macao, China)

Po-Ju Chen (Rosen College of Hospitality Management, University of Central Florida, USA)

Jinlin Zhao (Chaplin School of Hospitality & Tourism Management, Florida International University, USA) & Peilai Wang (Shanghai Institute of Tourism, Shanghai, China)

 

II. Excellence Award

1. A study of the authenticity of traditional cultural products: focus on Korean, Chinese, and Japanese consumers (2017). Journal of Global Scholars of Marketing Science, Vol. 27 Issue 2, 93-110.

Authors:

Seulgi Lee (Cheil Worldwide, Republic of Korea), Eunju Ko (Yonsei University, Republic of Korea) &

Heeju Chae (Kyungsung University, Republic of Korea)

Chieko Minami (Kobe University, Japan).

2. Application and validation of a consumer ethnocentrism scale in a young Vietnamese market segment (2017). Journal of Global Scholars of Marketing Science, Vol. 27 Issue 1, 60-77.

Authors:

Trang P. Tran (State University of New York College at Oneonta, USA), Bich Khanh Ngoc Ho (Hue University, Vietnam), Truc Quang Le (Hue University, Vietnam) & Hung Trong Hoang (Hue University, Vietnam)

 

III. Honorable Mention

1. To sponsor or not to sponsor: Transgressions are unequally detrimental (2017). Journal of Global Scholars of Marketing Science, Vol. 27 Issue 3, 209-225.

Author:

Joseph W. Chang (University of Massachusetts, Dartmouth, USA)

2. Consumer and societal credit card tensions and rights: A foundational model of paradoxes and

Resolutions (2017). Journal of Global Scholars of Marketing Science, Vol. 27 Issue 2, 79-92.

Authors:

Paul Conrad Henry (University of Sydney, Australia) & Marylouise Caldwell (University of Sydney, Australia)

3. Iconic art infusion in luxury retail strategies: Unveiling the potential (2017). Journal of Global Scholars of Marketing Science, Vol. 27 Issue 2, 136-147.

Authors:

Giovanni Pino (University of Salento, Italy), Gianluigi Guido (University of Salento, Italy) & Rajan Nataraajan (Auburn University, USA)


2017 JGSMS Best Paper Award Information in Taylor & France:

- http://explore.tandfonline.com/page/bes/ksms/jgsms-bpa?utm_source=CPB&utm_medium=cms&utm_campaign=JMJ02774

For More Information:

Kyung Hoon Kim, DBA

Managing Editor of Journal of Global Scholars of Marketing Science

Professor of Marketing, Changwon National University

stride@changwon.ac.kr




IP Address : 210.178.120.69